Thursday, May 23, 2013

Montclair Art Museum Wine Bar: A Toast to Summer

May 15, 2013 by  
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As we are all preparing for everyone’s favorite season let’s take a moment to think about some of our other favorite things: food, wine, and music. Well, lucky for us the Montclair Art Museum (MAM) will be holding a Wine Bar on Friday, June 14, 2013 from 7:00pm-10:00pm at the Montclair Art Museum located at 3 South Mountain Avenue, Montclair NJ 07042. 

MAM has partnered up with Amanti Vino, Elements Therapeutic Massage, Kobrand Fine Wine and Spirits, and Pizza Vita to give you an evening filled with coal-oven pizza and high-end wine tastings! The evening will also include music courtesy of a DJ.

Tickets can be purchased online here so go on and buy yours today! The cost for members is $75.00 and for non-members is $85.00. A small price to pay for a wonderful evening filled with friends, food, wine, music, and fun! Proceeds from the event will benefit the Yard School of Art at the MAM.

          

Fundraising with Ferrari: The Perfect Father’s Day Gift

May 15, 2013 by  
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Every June, we’re always faced with the same dilemma: what do I get the men in my life that have it all? As Father’s Day approaches, you’re probably plagued by ideas over what to buy?!?!. But, freak out no more.

We have found the epitome of the perfect Father’s Day present. Why not give the special man in your life the ultimate male experience with cars, cars, and more cars? What more can any man want?

On June 15th, George Press Jewelers is hosting their amazing fourth annual Fundraising with Ferraris event that will have the car and adventure enthusiast in your life salivating at the mere thought of it. The event will take place from 10 AM- 3 PM at 74 South Livingston Street in Livingston, New Jersey.

The lucky, grand prizewinner will have the chance to spend the day with Richard Stein, the Tax Doctor and revel in his beautiful collection of Ferrari luxury vehicles. He/will also be granted the opportunity to pick what Ferrari he wants to ride in. Stein’s impressive Ferrari collection consists of a Ferrari Enzo, Ferrari 599 GTO, Ferrari 458 Spider, and the Ferrari F 12.

Entering to win into this contest is really easy. All you have to do is buy a raffle ticket for only $20 from George Press Jewelers. The proceeds raised will go to benefit the 2013 Parkinson’s Unity Walk to raise awareness about the disease and funds to find a cure. Parkinson’s is a disease that as much as one million Americans live with.

So, go into George Press today and purchase a raffle ticket that could potentially make you your father’s favorite child (forever!) No offense, siblings.

 

Peer Group’s Ultherapy Event

May 15, 2013 by  
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Ultherapy is the secret to impeccable skin this summer (and all year round).

There we’ve said it!

As we anxiously anticipate the arrival of summer, we’re all seeking ways to look our best from head to toe. We spend countless hours and dollars prepping our feet with pedicures, exercising at the gym to improve muscle tone and purchasing every product under the sun (no pun intended) that promises UV ray protection, fighting wrinkles and improving dark spots. There are some areas however, specifically the neck and face, that propose more of a challenge to tone and tighten.

Achieving lifted, toned, and tightened skin is now easily accessible, with no surgery required, and it can all be done within 30-60 minutes with Ultherapy. This procedure can be performed in the office and patients can resume their normal daily activities right afterwards. Believe us when we say that this is perfection at its finest.

On May 23rd, the Peer Group is hosting a fabulous Ultherapy event at 124 Columbia Turnpike in Florham Park, New Jersey. The event will be held from 6:30 PM- 8:30 PM.  The professionals at Peer Group will be available to answer all questions and concerns that you might have about the procedure. They will also be performing a live demonstration of Ultherapy.

There will be light refreshments and the opportunity to take advantage of exclusive discounts that will be offered at the event.  If you sign up on the day of the event, you will save $200 off Botox (if you are a candidate at a visit after your treatment) or you can also schedule your Ultherapy procedure and save $100 off that, while simultaneously receiving a SkinMedia Vitalize Peel and TNS Essential Sun peel. This package equates to a savings of over $535!

This is the perfect chance to learn more and ask about this procedure that is sweeping across America. Make it a date with a friend and if you both sign up, you’ll double your savings. Take advantage of such a great event!

 

Summer Body Workout Regimen

April 22, 2013 by  
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What will your new workout regimen be for a summer body?

Everyone dreads working out because the thought of doing strenuous exercises discourages us all. Especially when it comes to finding the perfect workout regimen to get your body ready for the summer because you know spent the entire winter lounging around and eating. But instead of thinking of working out as strenuous task find an activity that you enjoy doing and will work your body out t the same time without you even noticing! Here are 5 easy activities to choose from to start your perfect workout plan!


Yoga

Yoga is a relaxing workout plan that will not only put you in a healthy mental state but will help you lose weight. It is a sport that can be done in a studio and even in the privacy of your own home. You can start by attending The American Yoga Academy & Studio event on May 9th where you have the opportunity to win free yoga lessons! So get your yogi on with The American Yoga Academy where cocktails and yoga experts will be present! http://thehipevent.com/upcomingevents/

Rollerblading

An activity you use to do when you were a little boy or girl can help you today as an adult in your mission to lose weight and that’s rollerblading! It is a recreational activity that gets your heart rate up and will work just about every muscle in your body! And to lose over 600 calories all you need is an hour a day! So pick up a pair of roller blades head to a rink or the side walk and start rolling the pounds right off!


Dancing Lessons

When you’re out with girls dancing the night away there are two important activities taking place fun and most importantly weight loss! Just take a look at professional dancer Cheryl Burke’s from Dancing with the Stars her body is lean and toned and she has dancing to thank for that bod! Dancing is a smart alternative to your standard work outs because you’re grooving to the music not even realizing the calories you are burning off! It also helps you work muscles that you never knew existed! So pop in your favorite dance CD or hit the dance floor at your favorite dance club and start dancing into the body of your dreams!

Tennis

According to an article in the Chicago Tribune called ‘Tennis May Serve up the Perfect Workout’ it says exactly that tennis is the perfect workout! When playing tennis there are multiple functions happening. Studies say that playing tennis regularly you can boost your lung and heart function, burn fat, streamline your coordination and balance, and strengthen your bones all while you’re having fun!
Everyone is different and won’t enjoy the same workout plan so you have to pick a workout regime that you enjoy because if your truly having fun while performing that activity then it will encourage you to keep doing it.The point is, find a workout that fits you and you will never have a problem with weight gain!

Helping your Business Generate Leads

April 21, 2013 by  
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It is no secret that the skills needed in order to be a successful public relations practitioner have expanded and we find ourselves integrating inbound marketing tactics. Public relations in the past has always focused on promoting a message to a specific targeted audience to help build awareness and drive sales. Now that public relations is moving towards digital PR, content marketing, and inbound marketing all public relations practitioners are learning new skills and adapting their processes to fit the change. Here are some tips to help you start integrating inbound marketing into your PR strategies!

Place educational articles on credible, well-trafficked blogs, and magazines.

As PR practitioners we are used to the traditional byline article which is an opinion piece that is published in a print magazine or trade publication. But in order to keep up with the times and to keep your clients business relevant incorporate some inbound marketing  by writing up an educational or entertaining piece that would be published online. Show your audience that you are an expert in what you are writing about through a blog post or an article posted on a media site or magazine that relates to your subject!

Enhance your press releases for search (SEO).

A similarity between public relations and inbound marketing is helping your clients be found.  And another inbound marketing strategy that will help your consumers find your clients in a heartbeat is by attaching popular keywords that is related to your topic on your content. All you have to do is Google “keyword research tool” and use the free Google AdWords tool. Simply enter words that are related to your topic from your press release or blog and it will identify the top keyword phrases to tag into your content!

Recycle Your Work for more than one task!

A third inbound marketing strategy will help create maximum visibility for you by re-using previous content for other PR efforts. If there is any way you can redirect your content in different ways while making it easily sharable will help your visibility over time and maximize readership by using social media. For example if your writing a case study take some time and turn it into a captivating blog post for a trade publication and a white paper for the website, then send out links to both via social media!

Share clients content with other businesses that share the same interest

If you find that your clients blog content is going unnoticed or there is no buzz being generated about it then it’s time to take action. Another smart initiative inbound marketing offers is search for other blogs or articles on the web that are similar to your clients, then post a comment on these blogs with the hyperlink linking back to your clients blogs post! It will help generate traffic to your clients website and blog creating more awareness to the public! In the end all PR practitioners are trying to improve their results with less time and that is why it is important to get full use out of every resource!

Must-have Accessories for Spring 2013

April 2, 2013 by  
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The spring is slowly approaching and the warmer weather is coming soon behind. When the warmer weather finally comes, it will be time to bring out those spring clothes you have been waiting all winter to wear! Besides the spring clothes, the accessories are an important ensemble to your outfit, as well. The colors this spring, range from black and white to vibrant and the designs range from simple to geometric. The colors and designs of the accessories add an extra touch to the altogether look. Here are three must-have accessories for spring that are required in your closet.

Who said bright colors are out of style? They certainly are not! Bright, bold bags are “in” this spring. Bright is not the only thing that is “in” though. See-through bags are coming back in style that shows off a new twist. Make sure to carry cute accessories in your bag because everything will be able to be seen in your bag!

Necklaces are always a great fashion piece to wear around your neck. This spring it is all about the big, heavy metal and chain link look. The heavy metal is dramatic enough to accentuate your neckline. Your outfit will be left as a statement with this jewelry piece that gives an edgy touch. It is ideal for dinner dates, parties, and just going out with the girls!

Sophistication meets chic with these opposite colors. Black and white is a classy combination especially to a great pair of heels.  Besides the black and white color, the “Box Heel” is the new geometric square look to the heel of a shoe. These heels can be simply worn with skinny jeans or dressed up with a little black dress. The new direction of these heels leaves them as the center of attention!

How to Stay on Your A-Game the Whole Semester when interning: 6 steps to get it right

March 13, 2013 by  
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Hi, everyone! My name is Daniella. I’m one of the interns at The Hip Event this semester and I’ve loved it. It’s been such a rewarding experience because I’ve made some everlasting friendships with the other interns and have gotten so much insight into how the public relations field operates. Unfortunately, my run at The Hip Event is halfway done and I think that it’s vital that I remain on my A-game, even if I’ve already been here for two months.

Here are a few tips that other interns can follow to ensure that you remain on your A game:            

Daniella’s Tip # 1:  Don’t just assume that because you’ve been doing this for this long that you know all the tricks of the trade.

It’s inevitable sometimes: you’ve been interning here for about two months, so you know the routine for the most part. However, don’t make the assumption that you know everything. As an intern, you will continue to learn throughout your entire experience. So, be willing to learn and absorb everything you encounter. Most importantly, don’t forget the importance of QUESTIONS! Questions and more questions!

Daniella’s Tip # 2: Find the balance between your social life, internship, and schoolwork.

Right now, is a stressful time in any college student & interns’ life because it’s around midterm time… So, since you may be focusing on midterms, you might slack off at your internship and that is inexcusable.  In order to avoid this, utilize your time management skills and constantly make lists.

Daniella’s Tip # 3: Start a portfolio if you don’t already have one and keep track of everything you’ve been doing.

Some of the things you’ve done at your internship may be great items to add to your portfolio that showcase all your talent. If you haven’t done so, add some of the things you’ve done.

Daniella’s Tip # 4: Develop a relationship with the people at your internship.

In public relations, it is all about whom you know. Therefore, make it a point to develop a relationship with the people at your internship. You never know when you might need them to put in a good word for you.

Daniella’s Tip # 6 Find your niche

Now that you’ve been interning there, you’ve probably done many things. Perhaps you hate doing one thing, but found out that you love doing something else. For example, I found out that I love writing pitches. They exude a lot of creativity. Therefore, once you find your niche become really good at it. Make it your specialty, so that you can become of value to the company.

 

Most importantly, remember to have fun and just revel in the environment of being at your internship! One day, this is what you will be doing for a living, so sit back and enjoy! Check back soon for more intern survival tips that will help you survive the last months at your internship.

Best,

Daniella

 

 

Spring cleaning: out with the old, in with the new

March 8, 2013 by  
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Spring is right around the corner and you know what that means… time for spring cleaning! Cleaning out your closet is not the only option though. Spring cleaning should start with a modernized you for the new season. It is an effective way to focus on positively “decluttering.” Let this spring be all about you with some amazing ideas to refresh your mind, body, and soul.

A fresh do for the new you

Are you looking to spruce up your appearance without trying too hard? Trendy and stylish hairstyles are the perfect way to compliment your face. A haircut by Dominick Sansavero, co-owner and master hairstylist at Bangz Salon and Wellness Spa, will have your hair feeling bouncy and relaxed. He specializes in cutting methods for all hair types.

Bangz Salon and Wellness Spa focuses on many hair services from haircuts to coloring. Their professional staff will make you look like a million bucks. Dominick uses his expertise to cut, attach extensions, perm, and blowout hair. The only thing he does not do is coloring. Prices vary depending on what treatment you request. Call ahead of time if you want to book an appointment with Dominick or any of the other stylists.

Say goodbye to useless hair

The ideal time to get any type of unwanted hair waxed is in the spring. It should be right before summer so that you do not have any hair visible to be seen in the sun. The best place to get waxing done is at The Pretty Kitty. Their area of forte is their Brazilian waxing, which is promised to take only 15 minutes. Besides Brazilian waxing, they also wax facial hair and other parts of the body.

Customer satisfaction is important at The Pretty Kitty because they want every person to come back again. Their hair removal technique is done so that your experience is pain-free and never used with the same waxing stick! Every detail is carefully paid attention to so it comes out just right. Ask them about their $10 off  your first visit!

Meditate your worries away

Relaxation is key for your spiritual health. The body needs time for peace and no stress. An approach for your body to be relaxed is to do yoga. It will brighten up your day and have you feeling like you are one with your body. The Wilshire Grand Hotel in West Orange has yoga classes right at the hotel. No matter if you are a beginner or expert, everyone is welcome to join.

American Yoga Academy is the studio that is located right in the hotel. The founder, Claire Diab, has over 18 years of experience. She travels all around the world to teach and speak what she knows about Zen and yoga. She has also yoga certified and trained her whole staff at American Yoga Academy. A private class session with Claire needs to be scheduled with an appointment before the class. Other class sessions can be also made by appointment or just by walking in.

Spring redecorating the right way

Transitioning into a new season is a sign that their needs to be time to redecorate your home. Colors, patterns, and textiles bring liveliness to any room. The only problem is that your creativity might not be able to tell what colors mix well together, etc. The solution is to hire a professional that knows exactly what to do. Anthony Taccetta is that guy to hire. He is an event designer, who has a keen eye for design.

The springtime is when you will be inviting friends and family over to your home for indoor and outdoor parties. Anthony will help you redecorate your home for this occasion by taking your ideas and making it bigger than you could have ever imagined. He is up for any challenge you are willing to give him. The party will turn out to be the talk of the town. If you are interested in his services, please call for an appointment.

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