Today the hospitality industry is back on the rise and is once again becoming a lucrative business venture. With the rise of new hospitality venues comes an increasing need for effective public relations campaigns to both establish and hold a buzz around a new hotel, lounge or restaurant.
In the world of hospitality, a destination is sometimes considered “old news” a month after being opened. Stale ideas and ineffective promotion are ways that amazing establishments flounder. By keeping fresh strategies and unique events at the forefront of a hospitality business practice, you ensure that your business is kept “new” at all times and remains a go-to destination for clients.
Whether you are opening up a new state-of-the art hotel, preparing for a grand opening of a trendy new restaurant or are looking to drive more business to your lounge with unique events or celebrity appearances, The Hip Event has the resources to support your brand and generate press-worthy stories to create a buzz around your establishment, making it the destination for your area. Having launched and maintained successful nights at lounges across the tri-state area, and having opened numerous lounge and restaurant spaces, The Hip Event’s expertise in the hospitality arena melds public relations and marketing with grassroots outreach programs to drive traffic to your establishment.
If you are interested in bringing learning more about our hospitality public relations services, contact The Hip Event today and find out how we can help make your business successful and lasting!