The world of fashion is one of the most competitive landscapes today. With established and emerging designers fighting for pages in Vogue and Elle and runway space at large and small fashion shows across the world, public relations has become the most important tool for the fashion industry. Effective fashion public relations strategies include more than just media relations, but extend to celebrity relations and also consumer driven events. With the right amount of exposure and creative ways to attract buzz around a fashion brand, public relations outreach ensures that a brand will last for years to come.

With experience in fashion public relations for Hugo Boss, May Department Stores and Neiman Marcus, The Hip Event provides you with insider expertise into the fashion world.  Spearheading the planning and management of countless fashion show productions The Hip Event supplies a dedicated team to make your event success from start to finish, generating positive publicity in the process.  The Hip Event founder and president was featured on Extra on two different occasions for both her expertise in fashion and keen sense of style.

Whether you are launching an emerging fashion brand, introducing a new line at a runway show or are opening up a boutique fashion store, The Hip Event can create a successful public relations campaign that puts you in the eye of your target consumer and backs your business with measurable sales results.

To find out how your brand can be seen on the pages of the hottest fashion magazines, contact The Hip Event today for information on our fashion public relations services!

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